逆境突围第七十一章收到海外准客户的来信

吴达城从手机上，收到了海外准客户的来信，全文如下，然后，他翻译好后，抄送给了老板，希望老板能够做出一个回音。随着疫情在全球的继续蔓延，海外业务，依然受到了重大的挑战，随着质量及技术标准的提高，有些小的熔喷布厂，及口罩厂，已经被政府责令停产，或者自己没有销路，直接将设备低价卖掉，以止损。有的熔喷布机器，一条流水线，在2020年4月的时候，需要650万，可是，两个月后就降到了30万也没有人要的地步，有的熔喷布，在2020年4月时，还值80万一吨，可是到了2020年11月的时候，只有2万左右一吨，价格整整跌了四十倍，即使这样，也难以成交，有价无市，和股市的暴跌有着相同的命运，和光伏行业的暴跌，也有着相同的处境，只不过，光伏行业，有起起落落，而2020年4月开始，熔喷布行业，及口罩行业，价格一直在下跌。

OnLine Retail Sales Three Parties Business Model

Dear wu:

Here in Europe there are many customers， who every day surf the Internet and find the products that they need on several websites， including Ebay and Alibaba. They can be endusers， private persons， or also employees of Companies Purchase Departments. Often these products are offered by Chinese suppliers， who are able and willing to pack even one piece and ship it to their customer in Europe. It is a huge marked indeed.

We notice that shipment costs are really low， just few rmb. So I suppose that there is a specific offer from China Post for these type of “small package international shipments”. Shipment time is around 3 to 4 weeks， but there can be delays sometimes， as we have seen this year due to Covid 19.

Even on Amazon we can find Chinese products that are delivered in similar way.

It is the same business model that you have in China on Tmall， Jindong， Taobao.

Hence I propose to you and your boss the same business model that I have told you about several times.

1. You send me the pricelist of your products， which should include the shipment cost.

2. I promote your products on Internet in Italy， both through my website and on online sales websites.

3. The customer send me their enquiries and I provide technical and mercial information on the products.

4. The customer send me the order and issue the payment to me.

5. I send the order to you， with model， quantity and customer address.

6. You pack the product， you send the invoice to me and ship the product directly to the customer address.

7. I issue the payment to you.

8. I follow the customer in case he needs any clarification on shipment and product.

There are three parties: wus pany， Paolo and the Customer

I am the link between wus pany and the customer. I get the order from the customer， you ship the goods to the customer and we both make our profit.

We could start this business with the steel clothes hanger that you manufacture; if you already have package with English writings and instruction manuals in English language， it would be ok for the first deliveries， but my goal is to offer a product which fully suits the expectations of Italian customers， hence， if you send me the writings on the package and the instruction manual in English， I will translate them in perfect Italian and you can use my translations to upgrade the products.

This is the easiest way to develop the market in Italy. In the future we can consider also other countries in Europe. If the business grow big， then we can evolve to include in our scope also the business model that you prefer， with bulk shipments and a warehouse in Italy. But it is wise to proceed step by step.

I understand that at the moment your logistic department is not working on small packages， but as you tell me that your pany has actually started in short time a new production， the one related to melt blow fabric， which is a totally new technology， which required big investments， I trust that the investment needed to set up the structure for “small package shipment and invoice“ will be considered as really small for your pany.

Looking forward to your feedback， I send my best regards

Paolo